Pavilion features 11 innovative companies displaying products for cycling, camping, hiking, swimming and much more

Join Taiwan Excellence and their award-winning brands at the Outdoor Retailer Summer Show in Denver, CO from June 9th to June 11th. Get a closer look at their products and win some prizes at booth #53047-UL. (Photo: Business Wire)

Join Taiwan Excellence and their award-winning brands at the Outdoor Retailer Summer Show in Denver, CO from June 9th to June 11th. Get a closer look at their products and win some prizes at booth #53047-UL. (Photo: Business Wire)

The Taiwan Excellence pavilion at the Outdoor Retailer Summer Show features innovative products from 11 brands -- ASUS, AROPEC, AROFLY, ATUNAS, FECA, ible Technology, Ju Tian, Makalot, MiTAC Digital Technology, Saeko, and VAGO. Visit booth #53047-UL. (Photo: Business Wire)

DENVER, Colorado,--(BUSINESS WIRE )--Outdoor Retailer Summer Show – With the theme “Explore Every Terrain,” the Taiwan External Trade Development Council (TAITRA), Taiwan’s foremost trade promotion organization, is set to exhibit a multitude of fun and innovative outdoor products at the 2022 Outdoor Retailer Summer show. The exhibition Pavilion will feature different "terrains" where visitors can see and experience the wonderful application of award-winning Taiwanese companies and their products. Eleven trailblazing companies will showcase products for endless adventures — from mountain biking to off-roading, swimming to spearfishing, camping to backpacking, and much more.

The US outdoor recreation products market is on a rapid upward trajectory and is expected to reach USD 178,311.95 Million by 2028, at a CAGR of 6.95% according to Verified Market Research. This growth is fueled by heightened consumer awareness of the side effects of a sedentary lifestyle and increasing preference to lead a healthy and active life. These Taiwanese outdoor sporting goods brands are strongly influenced by the market and focus on innovating and investing to maintain their top spot in the industry.

The Taiwan Excellence “Explore Every Terrain” Pavilion, located at Booth 53047-UL, will feature the following 11 companies showing fun and innovative outdoor products in the following categories:

Come “Explore Every Terrain” at our Taiwan Excellence pavilion at Booth 53047-UL. To learn more about the pavilion or to schedule a visit, click here.

Information about TAIWAN EXCELLENCE and TAITRA:

The symbol of Taiwan Excellence was established in 1992 by Taiwan’s Ministry of Economic Affairs, and subsequently the Taiwan Excellence Selection was launched the following year. The selection is based on the distinct criteria of R&D, quality, design, and marketing. Products that have been selected for the Taiwan Excellence Awards would serve as examples of the domestic industries and be promoted by the government in the international market in an effort to shape the creative image for Taiwanese businesses. This year marks the 31st selection, making the symbol of Taiwan Excellence a prestigious brand for enterprises in Taiwan to strive and be recognized by, and is highly reputed throughout the world. Please visit www.taiwanexcellence.org for more information.

Taiwan External Trade Development Council (TAITRA) is the foremost non-profit, semi-governmental trade promotion organization in Taiwan. Founded in 1970 to help promote foreign trade, TAITRA is jointly sponsored by the government, industry associations, and several commercial organizations. TAITRA assists Taiwanese businesses in strengthening their international competitiveness and in dealing with the challenges they face in foreign markets. TAITRA boasts a well-coordinated trade promotion and information network consisting of over 1,200 trained specialists stationed throughout its Taipei headquarters and 60 branches worldwide. Together with its sister organizations, the Taiwan Trade Center (TTC) and Taipei World Trade Center (TWTC), TAITRA has created a wealth of trade opportunities through effective promotion strategies. www.taitra.org.tw

Media Contacts: Mary Placido SKC, Inc. (415) 218-3627 mary@skc-pr.com

Taiwan Excellence’s “Explore Every Terrain” Pavilion Showcases Trailblazing Products at Outdoor Retailer Summer Show

Media Contacts: Mary Placido SKC, Inc. (415) 218-3627 mary@skc-pr.com